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PLYMOUTH, Minn.–(BUSINESS WIRE)–Primera Technology, Inc., the world’s arch architect of CD/DVD and Blu-ray DiscTM Publishers, today appear its RX900 Blush RFID Printer. The advertisement was fabricated at the Labelexpo Americas barter appearance in Chicago, IL USA.

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RX900 is the world’s aboriginal and alone full-color RFID “on demand” full-color RFID characterization printer. Labels are printed, encoded, absolute and dispensed one at a time, authoritative the printer ideal for applications area one or added labels at a time are required. All accustomed beeline and 2D bar cipher symogies are supported.

The congenital RFID reader/encoder bore is supplied by Intermec®, a apple baton in RFID accessories and technology. It is adjustable with EPC Global Gen 2 Class 1 and ISO 18000 –b and –c blueprint for the widest ambit of deployments in real-world applications.

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Book resolution is best-in-class at up to 4800 dpi. Separate cartridges for cyan, magenta, chicken and atramentous ink accomplish characterization assembly awful economical back alone one blush at a time is replaced. Full-color book speeds of up to 4.5” (114mm) per additional accomplish characterization assembly fast and convenient.

“Printing full-color RFID labels and tags adds a new, value-added affection to the technology,” said Mark D. Strobel, Primera’s carnality admiral of sales and marketing. “Now, you can add blush coding, high-resolution blush cartoon and alike photo-quality images to RFID labels and tags. In abounding applications you’re abacus an added akin of accurateness and assurance such as in medical book binder labels, full-color photo wristbands and case tracking labels.”

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Accurate substrates accommodate matte and appearance inkjet papers, vinyl, polypropylene and polyester. A high-degree of water, blemish and smear-resistance is accomplished through avant-garde dye-based inks and the book surfaces of inkjet labels such as Primera’s TuffCoat™ labels. Most accustomed inlays from above RFID companies can be chip into labels.

“At Intermec we pride ourselves on active the industry advanced through innovation, and with Primera we are appreciative to be a allotment of carrying yet addition industry first,” said Phyllis Turner-Brim, director, RFID Strategy and Licensing at Intermec.

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Pricing and Availability

The RX900 Blush RFID Printer will address in November 2010. It is priced at US$4995 (MSRP). Pre-orders are now actuality accepted. Sample printed and encoded labels are accessible aloft appeal for appraisal and pilot programs.

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Complete artefact capacity are accessible at www.primeralabel.com. Follow Primera on Facebook at www.facebook.com/primeratech and on Cheep at www.twitter.com/primeratech.

About Primera Technology

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Headquartered in Plymouth, Minnesota, Primera Technology, Inc. is one of the world’s arch specialty printer manufacturers. Its articles are awash common through Primera Authorized Resellers and Distributors in added than 160 countries.

Added advice about Primera, its history and articles is accessible on the Internet at www.primera.com or by calling 1-800-797-2772 (USA and Canada). Outside of the USA and Canada, alarm (763) 475-6676 or FAX (763) 475-6677. E-mail to [email protected]

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In Europe and Scandinavia, acquaintance Primera Europe GmbH in Germany by buzz at 49-(0) 611-92777-0, by FAX at 49-(0) 611-92777-50 or by e-mail at [email protected] In Asia Pacific, acquaintance Primera Asia Pacific in Australia by buzz at 61 3 8586 3030 or by email at [email protected]

Notes to Editors: Primera is a registered brand of Primera Technology, Inc. All added trademarks are the acreage of their corresponding companies.

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Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6427178&lang=en

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