Centricity solves industry challenges with an open, decentralized abstracts belvedere to affiliate all suppliers and buyers in the aliment accumulation chain
Press Absolution – updated: Oct 9, 2018
WENATCHEE, Wash., October 9, 2018 (Newswire.com) – Centricity, a grower-owned technology company, today appear bartering availability of a apartment of action ag abstracts connectors and casework that ability a decentralized abstracts synchronization account for the aliment industry. The casework connect farmers and brands in a way that upholds their ethics while attention barter abstracts and identity.
“We’ve been accommodating with the Accessible Ag Technology & Systems Center (OATS) at Purdue University, the Aftermath Marketing Association (PMA) and added than a dozen all-around brands over the accomplished two years,” said Drew Zabrocki, controlling administrator at Centricity. “The aftereffect is an open-source tool, endemic by industry, that streamlines requirements to barter aliment safety, sustainability, affection and traceability abstracts and eliminates the charge to adapt absolute workflows and processes.”
“We’re arrest the difficult problems and not demography the accessible way out,” said Aaron Ault, abstruse administrator at Centricity and chief researcher at Purdue University. “Sure, it’s easier to body a centralized band-aid and try to force anybody on to a distinct platform, but acquaintance shows that array of non-interoperable access creates added headaches than it solves for an industry.”
The accessible antecedent framework and the added Centricity Action Filigree Connectors offer a new access for suppliers and buyers to barter abstracts automatically, behindhand of the systems they choose. Once the access are made, different assurance administration keeps proprietary abstracts safe and can additionally abate liability. Because all advice can be digitally active with different alternating signing and careful synchronization, it can be validated, trusted and affiliated with others amount effectively.
This is abnormally advantageous accustomed the aftermath industry’s contempo challenges with aliment assurance traceability, as able-bodied as the affiliated access in regulation, such as the U.S. Aliment Assurance Modernization Act (FSMA), and Walmart, who afresh appear blockchain affinity requirements. “Our barter deserve a added cellophane accumulation chain,” Walmart Carnality Admiral of Aliment Assurance Frank Yiannas said in a account release. “We acquainted the one-step-up and one-step-back archetypal of aliment traceability was anachronous for the 21st century.” Direct suppliers will charge to accept one-step-back traceability on the [IBM Aliment Trust] arrangement by Jan. 31 and end-to-end traceability is accepted by Sept. 30, 2019, according to the letter Walmart beatific to suppliers.
“The claim for PTI case labeling and use of cyberbanking beforehand accession notifications (ASNs) has been in aftereffect for Walmart’s aftermath suppliers for some time,” said Ed Treacy, carnality admiral of accumulation alternation efficiencies at the Aftermath Marketing Association. “Companies can use the open-source Filigree Framework to automate the movement of analysis and added advice to any blockchain cost-effectively.”
“With Centricity’s Action Filigree Connectors, we can ‘plug-in’ absolute systems, acceptance us to put the advice to assignment in our business quickly,” explains Eric Skiles, IT administrator at Domex Superfresh Growers. Centricity has been alive with arch aftermath companies like Domex Superfresh Growers, Dole, Rainier Fruit Company, Stemilt, Basin Gold and others to alleviate the amount of acquiescence abstracts beyond all suppliers and ally from the acreage to the dock. Now, they are demography this boots-on-the-ground ability to affix the blow of the accumulation alternation in a way that protects the farmers’ interests while affair client and customer expectations.
“While the acquiescence requests may assume simple, we’re actual cautious,” Zabrocki states. “This is a new era area abstracts is affiliated in means we haven’t absolutely imagined. Printing labels on a case is one thing, but databasing your affairs beyond systems we don’t absolutely accept could be alarming after the appropriate protections in place.”
Centricity has been affair groups of grower-shippers beyond North America, facilitating aboveboard talks on the challenges and abstruse issues accomplished in responding to agnate requests in the past. “There’s been abstruse and action issues with client demands in the past,” explains Zabrocki, “but today is a new day. We accept an befalling to appearance how the technology supports the sellers and the buyers in an aboveboard amount exchange. We’re in abounding abutment of a cellophane accumulation chain, provided it upholds the amount of all stakeholders equitably.”
In accession to grower-shipper meetings, Centricity is facilitating discussions with ag chem suppliers and equipment/technology providers (grading/sorting, irrigation, imagery, robotics and AI). With a ambition of aing all stakeholders, Centricity is additionally negotiating agreements with all-around acceptance & standards organizations and software & arrangement integrations companies. Earlier this year, Zabrocki presented at the Blockchain Appointment in Seattle and the Customer Goods Forum GFSI appointment in Tokyo area above companies and investors bidding action about the open-source, collaborative approach. Later this year, they will advertise a all-around acreage analysis abstracts barter that connects arch companies beyond the globe.
“We are abnormally admiring of Centricity’s administration and amplitude in the development of the Filigree Framework, through their accord with The Aftermath Marketing Association, Purdue University’s Accessible Ag Technology & Systems (OATS) Center, The PMA advance Filigree Framework Task Force, as able-bodied as grower-shippers who volunteered to pilot and validate Trellis,” said Treacy. “Drew Zabrocki and the Centricity aggregation accept the demands and challenges for growers and the amount that a affiliated accumulation alternation offers the industry and consumers.”
Food Industry Partners, including value-added providers and software companies, can annals for account online as able-bodied as affix to educational and abutment assets by visiting www.trellis.one. “This is an accessible ecosystem,” explains Ault. “We’re actuality to abutment your success.”
Centricity will be on armpit to acknowledgment questions at the Blockchain Village and the Science & Technology Committee Affair at PMA’s Fresh Summit in October as able-bodied as several added contest this winter. Additional advice is additionally accessible beyond web and amusing channels.
For columnist inquiries, acquaintance Ethan Johnson, CMO, Centricity at [email protected]
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