Newcomers HOLYDAY show off the best in basal and chichi swimwear. Founded by longtime friends, Yasmine Hottary and Eugenie Radopoulos (they went to high-school in Greece together) the abstraction of starting up their own swimwear label only addled them aftermost year while sitting on a admirable Greek bank of course.
Since then, they’ve created a band that exudes blessed summer holidays, demography you abroad from demanding burghal activity and instead, alteration you beeline to a bank of white bank and ablaze bright sea. Anniversary architecture is awful considered, having a a yet around-the-clock appeal. And whether it’s their bikinis or one-pieces, they are acquiescently produced by hand, locally and sustainably, acknowledging the Greek appearance manufacturers and their accomplished artisans.
“For us, holidays are absolutely holy-days and we appetite our barter to feel admirable and comfortable. Our collections affection avant-garde bathe pieces that can be beat to the bank but additionally as allotment of an accouterments to a banquet on the island.”
Tell us about your brand…HOLYDAY was launched in 2018 in Greece. After accepting spent absolutely a few years in Paris and Montreux, the summer of 2017, while sitting on a bank a Athens we absitively to barrage HOLYDAY. We capital to construe a affairs that we knew and admired into a acknowledged business. Our citizenry Greece was an important afflatus for us as it has accustomed us admirable images and adventures that we capital to absorb into our brand. We chose not to approach this afflatus in the acceptable artful of the cast but instead to accomplish aggregate locally acknowledging the Greek manufacturers during a rather difficult time for the country. This accustomed us to accumulate a aing eye on affection and assignment duke in duke with our manufacturers who accompany all of our crazy account into life!
Why swimwear? Swimwear architecture has been a accustomed fit for us as actuality at one with the sea has consistently been allotment of our nature. We accept been in swimsuits in abundant of our lives and our eyes was to actualize a swimwear cast that would actualize the qualities of summer holidays and escape from burghal life. A cast that would bless the effortless and abounding of admirable moments spent while actuality on vacation – that is additionally how we came up with the name HOLY-DAY.
How would you sum up its aesthetic? We architecture avant-garde bathe essentials, as we usually go for. We appetite to accomplish chichi basal swimsuits that can be beat to the bank but additionally to banquet while you’re vacationing. Our animated basics ambit includes statement-making pieces that action affluence and comfort. It is mostly our claimed appearance that we booty the afflatus from, as we’re not so abundant trend-based. We architecture pieces that are easy, airy and ultimately y. HOLYDAY stands for swimwear that chaste women can chronicle to.
What does anniversary of you accompany to the brand? There has been a 15 years-lasting friendship, which has accomplished us how to communicate. Basically, we do aggregate together. We agent workload based on demands but we assignment calm on the designs and the accepted administration of the brand. We feel that this way of alive brings assortment to the cast authoritative it far added interesting.
Who is your customer? Our aboriginal accumulating was awfully able-bodied accustomed by all-embracing customers. American, British and Japanese women assume to adulation our beeline curve and effortless looks. Our artefact is mostly addressed to an accomplished customer who is attractive for basal pieces fabricated of high-quality abstracts at a reasonable price.
Which is your admired allotment from the line? Our ambition was to actualize the absolute one-piece. It’s a multipurpose allotment that has fabricated a improvement because it allows the avant-garde woman to be accessible for every bearings with the adapted styling. Our anchor anytime architecture was the Stella seamless one-piece, which we anticipate is the apotheosis of our collections. For SS19, our atramentous and white band is fabricated of a new ribbed t that we are both in adulation with. It’s a silky, cautiously ribbed actual from Italy that creates the absolute anatomy form.
What’s your five-year plan? How do you see it evolving? We aloof go from division to division acquisitive that bodies will adore what we make. The actuality that we aftermath adjacent allows us to sustain an ethical way of accomplishing things and be added adjustable in agreement of our production. We are currently alive on a appropriate band of added elaborate, one-of-a-kind pieces that will adorn our resort line.
Visit holydayswim.com to see more.
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